10 Ways to Improve B2B Email Deliverability and Effectiveness by Vtrenz, Inc. Learn 10 ways you can improve your B2B email deliverability. Taking steps to protect your email deliverability will pay huge dividends in the future in the way of increased more... >> Discover more offerings from Vtrenz, Inc.
		TechExcel CustomerWise (formerly TechExcel CRM) Customer Support Software by TechExcel, Inc.. CustomerWise helps optimize your support process by providing your internal support team with all of the tools necessary to resolve support requests quickly. From incident more... >> Discover more offerings from TechExcel, Inc..
		Customizable Customer Relationship Management (CRM) Suite for Enterprises by CDC Software - Pivotal CRM. Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable more... >> Discover more offerings from CDC Software - Pivotal CRM.

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Marketing Management | Sales Management | Customer Relationship Management (CRM) | Marketing Resource Management | Customer Information Management/ Customer Databases | Lead Management | Sales Force Automation (SFA) | Email Campaign Management | Direct Marketing | Sales Analysis & Reporting

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Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company) June 21, 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides by KnowledgeStorm Webinars (E-mail this company) February 07, 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 04, 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 29, 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 29, 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Top 5 Ways to Identify Sales and Marketing Misalignment by The Content Factor (E-mail this company) November 10, 2006 - (Free Research) As a manager faced with misaligned marketing and sales operations, what can you do? CRM-based dashboards and campaign management solutions can help bridge the gap and provide a more integrated view of sales and marketing activities. This paper explains some things you can do before major campaigns to ensure cohesion between sales and marketing. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc (E-mail this company) February 2007 - (Free Research) Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

SageCRM: Part of the Sage Accpac Extended Enterprise Suite by Sage Software. July 2008 - (Free Research) SageCRM is a powerful, easy-to-use customer relationship management solution that integrates directly with Sage Accpac ERP, also you can synchronize your sales, marketing, and customer care activities across your organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Customizable Customer Relationship Management (CRM) Suite for Enterprises by CDC Software - Pivotal CRM (E-mail this company) Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable CRM solution, Pivotal CRM enables companies to cost-effectively adapt & integrate to fit their unique business processes.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success by CDC Software - Pivotal CRM (E-mail this company) November 2006 - (Free Research) Most CRM vendors claim their solution is customizable. Understanding what "customizable" really means, however, can make the difference between attaining your organization's goals and implementation disaster. CDC Software is pleased to offer you a new free white paper that will help you understand the difference and why it matters. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Product Management - Agile or Waterfall Development: 5 Common Sense Rules to Get the Best of Both by ZIGZAG Marketing, Inc. July 2008 - (Free Research) Agile versus waterfall development isn’t really about the product development methodology, it’s about delivering top quality products in a reasonable time that solve high impact problems for a broad market. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM Best Practices to Optimize Salesforce Performance by Oracle Corporation. August 2008 - (Free Research) CRM best practices on how to empower all of your sales force to achieve the same performance and results as your top salespeople. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Dynamic Content in Action: DiscountBeautyCenter.com Case Study by Listrak. January 2008 - (Free Research) Listrak's marketing and professional services departments teamed up to help DiscountBeautyCenter.com, an online supplier of brand name cosmetics, fragrances, and professional beauty supplies. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Datex Corporation & Best Software SLX: Saleslogix 6.2 for Customer Relationship Management by Datex Corporation. July 2008 - (Free Research) SalesLogix 6.2, delivers integrated sales, marketing, customer service and support automation solutions, SalesLogix is built with versatility to meet the unique needs of small and medium sized businesses. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Forum Management for Complex Business Requirements by Gurango Software Corporation (E-mail this company) The FORUM Management Series is program management software for organizations offering program services, including training and education, events, publications, and membership management. These highly specialized program services provide companies with completely integrated marketing, sales, operations, e-commerce, and accounting solutions.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

Designed to Manage Lean Principles by Epicor Software Corporation. September 2008 - (Free Research) Lean thinking is now increasingly being applied to all areas within the organization - from sales and marketing to engineering and production through to finance and post sale service. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Secret behind Successful Retention Programs: Next-Generation Analytics by Portrait Software. April 2008 - (Free Research) The theme of this webcast is that analytics drives better marketing decisions and improves customer retention. It examines the shift away from creative dominated marketing to one driven by analytics, where customer insight produces optimal results. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Solutions Marketing – The New Product Marketing by ZIGZAG Marketing, Inc. July 2008 - (Free Research) This paper examines how IT companies can better align their marketing efforts. It highlights a framework that allows IT vendors to deliver the right products to the most lucrative markets and communicating value propositions in plain English. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Product Demos - Demonstrating a Solution Vs. a Bunch of Products by ZIGZAG Marketing, Inc. July 2008 - (Free Research) In many cases, the product silos that exist internally become transparent to your buyers during the sales cycle, creating the perception you’ve got a bunch of fragmented products instead of integrated solutions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Essential Email Marketing Deliverability Guide by Listrak. January 2008 - (Free Research) In this white, learn ways to ensure e-mails in your marketing campaign bypass internet filters and escape junk mail folders. The experts at Listrak have the details for you. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices for Pipeline Management by Oracle Corporation. June 2008 - (Free Research) This paper will discuss some common factors that impact a company’s ability to effectively manage the pipeline and focus on the process and organizational best practices that can help companies overcome their challenges. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

On Demand CRM Goes Strategic by Oracle Corporation. August 2008 - (Free Research) Examine what is new in on-demand customer relationship management (CRM), learn the six questions every buyer should ask before making a CRM investment and gain key lessons for finding the right fit for your business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

When Hot’s Not: Lead Scoring for Better Results by Vtrenz, Inc June 2008 - (Free Research) This white paper reveals the power that a comprehensive lead-scoring model can deliver, and help you understand the key considerations necessary to arrive at an accurate and reliable lead score. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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